We are all aware that our online sales are based on a few main things: getting our product offering, pricing and copy-writing right, making it straightforward and effortless for customers to purchase from us etc., etc. All of these things will impinge on our Conversion Rate. Therefore, they influence, and even control the number of people we convert into Customers. Nevertheless, it doesn’t matter how capable you are at changing people if you don’t get the people in the first place: you can’t convert them can you?

That’s the reason it is absolutely critical to attract the most amount of people as possible to your website. This is exactly the same theory as the conventional retailers use when they do a Foot Count at a site before deciding whether or not it is viable for opening a shop.

Studies have indicated that around 70% of new people to websites are directed from Search Engines. It’s also pretty clear that the higher up the Search Engine ranking you are, the more people you’re likely to acquire from that source. This is why a large number of people pay out a lot of money with Search Engine placement service Providers, paying them sometimes quite significant sums for Improving Search Engine ranking.

But here comes the issue. Most Searchers on whichever Search Engine plainly won’t search! Up to date studies in Canada have indicated that around 60% of Searchers won’t even scroll down the 1st first page. Most people make the fundamental fault of believing that improving Search Engine position will advance their Visitor figures in direct proportion.

Unfortunately the decline in Searcher figures from 1 search Engine Page to the next is so massive that by the time you get to the third or 4th page of the Search Engine, you’ll be measuring your visitor numbers in single figures per year. The disparity between position forty-five and position 45,000 is just about academic. In over ninety-nine per cent of cases, if you’re not on Search Engine Page 1 you’re extremely unlikely to get adequate visitors to offset any Search Engine placement service costs.

Google and the majority of all other Search Engines are keen to state that they don’t have any special relationships with ANY Search Engine placement service Providers. Therefore, they say you should be very careful about dealing with any Search Engine placement service Providers who suggest Guaranteed Top 10 Search Engine ranking.

But, as we’ve seen. Simply Improving Search Engine ranking isn’t enough. You have to know that you are paying for Guaranteed Top 10 Search Engine ranking, otherwise you’re better off not spending anything. As a result it is imperative to find a Search Engine Placement Provider who offers Guaranteed Top 10 Search Engine ranking OR your Money Back!

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